hi! i’m Frances ♡

• Certificate of Digital Marketing, Hubspot

• Bachelor of Law (Honours), University of Queensland

• Bachelor of Commerce (Finance major), University of Queensland

• Corporate strategic management, Yonsei University

• International Baccalaureate, Queensland Academy for Health Sciences

ASX-listed; start-up; Big 4; overseas… I’d say I gave Corporate a really good shot & It’s left me with many proud moments!

My full resume is available upon request. However, I believe the job titles & company names matter way way way less than the fact I’m adaptable, strategic and professional (in all the ways that actually matter)!

• 5 years ago, I started my cooking journey & it’s completely changed my approach to food and health. I share more about this (including recipes, favourites and tips) over on Instagram.

• My workout split of Pilates, Yoga and Strength-training keeps me sane. I’m also pilates certified!

• I read every label. Whether it’s clothing, pantry items, skincare/beauty, I’m onto it!

Some might say it’s unprofessional to share personal things, but I think our stories are what connects us. Everyone has a story!

To start, I’ve never “had it all together”. My path has been messy, but it’s taught me everything about resilience, reinvention and taking charge of my life.

From a young age, I struggled with any unhealthy relationship to food and my body. I developed depression and numbed myself through destructive coping mechanisms. As for school, I was constantly on the verge of being kicked out.

Those years (and the ones that followed soon after) shaped me. They taught me what it feels like to lose your way — and then pick yourself back up again.

When I decided to change, I cut ties with old circles, moved schools and forced myself into a new environment. I repeated grade 10, learned how to study under pressure and earned an international baccalaureate diploma.

Eventually, I graduated in law and commerce at one of Australia’s top universities and landed jobs at some of the biggest companies in the world.

On paper, it looked good.

But it didn’t feel good.

Chasing external validation & social acceptance left me deeply unfulfilled, burnt out and unwell.

By late 2023, on the verge of a full-blown mental breakdown, I quit my corporate 9-5. That one decision changed everything (again).

I spent the next year focused on healing, rebuilding, and allowing myself to explore. In that space, I found practices that guide me today: routines for supporting my health and energy, gentle approaches to productivity, cooking & eating in a way that helps me feel good and connected to my body. These became my foundations, and they’re what I now share online.

And while i’m still on the journey of building a life I love, here’s what I know: Life’s too short to settle, when you’re anything but. I was never meant to be like everyone else.

And maybe you can relate.

I crave meaning, purpose and authenticity. And I want to work with people who feel the same.

Entrepreneurs, creatives and businesses who are different, unapologetically themselves, guided by good values & actually give a sh*t about the impact they’re making!

If that’s you, I can’t wait to meet you.